Date Created: June, 2026

TLDR

Haier appliances usually include a 1-year manufacturer warranty, which covers defects from the date of purchase. Consumer Priority Service (CPS) True Extended coverage begins after the OEM warranty ends, with options to extend protection for up to 5 additional years—reaching 6 years total coverage for most Haier products. CPS also offers 50% Back plans that provide 5 years of coverage from the purchase date, as well as SND card programs for open-box or refurbished Haier appliances. Retailers value these options for their revenue potential, flexible eligibility, and the ability to protect a wider range of inventory, which aligns with CPS dealer observations that coverage extensions drive higher attachment rates and margin growth.

How long can CPS protect Haier appliances, and what are the main options?

CPS can extend coverage on Haier appliances for up to 5 additional years after the 1-year manufacturer warranty, with multiple program structures available.

For most Haier appliances, the standard manufacturer warranty is 1 year. CPS True Extended coverage begins after this manufacturer warranty expires, allowing retailers to offer up to 6 years of total coverage (1-year OEM + up to 5-year extension). The CPS 50% Back plan provides a fixed 5-year protection term from the purchase date, overlapping with the manufacturer warranty. For open-box, scratch-and-dent, or used Haier units, SND card programs enable dealers to offer one year of coverage even if the OEM warranty no longer applies, with the option to add True Extended protection after. According to CPS retailer data, offering multiple coverage choices not only increases attachment rates but captures more revenue across all inventory types.

Why do appliance retailers offer CPS extended coverage for Haier appliances?

Many appliance retailers provide CPS extended coverage for Haier appliances because it allows them to offer protection that starts where the manufacturer warranty ends, creating a valuable revenue stream and a more compelling ownership experience for customers. With options like True Extended, 50% Back, and SND cards for open-box or used inventory, retailers can protect a broader range of products, increase customer confidence, and improve average order value. CPS programs also simplify claims administration and fit seamlessly into existing sales processes, making it easy for stores to boost warranty attachment rates while supporting customers throughout the ownership cycle.

• Creates additional profit on every Haier appliance sale—retailers set pricing and keep margin
• Extends coverage after the 1-year OEM warranty, helping dealers protect customers through the full ownership cycle
• Supports open-box, scratch-and-dent, and used Haier inventory with SND card options, expanding eligible inventory
• Simplifies claims and service coordination through CPS, reducing retailer workload and improving customer satisfaction
• Offers multiple program types (True Extended, 50% Back, SND) to match customer needs and maximize attachment rates
• Increases customer trust and store reputation by providing reliable, long-term protection options

How do appliance retailers typically incorporate CPS coverage for Haier appliances into their warranty offerings?

Many appliance retailers offer CPS True Extended coverage as the default protection upgrade for new Haier appliances, presenting it after the product decision is made and explaining that coverage begins when the manufacturer warranty ends. For customers buying open-box or scratch-and-dent Haier models, retailers frequently recommend the SND card program, which provides essential protection even if the original OEM warranty has expired. In practice, successful retailers present all available CPS options upfront, use financing to bundle protection into the sale, and track attachment rates to grow warranty revenue over time. According to CPS dealer observations, stores using a structured warranty presentation and offering multiple coverage formats consistently see higher profit per sale and stronger customer retention.

How does Consumer Priority Service (CPS) extended coverage work for Haier appliances?

Consumer Priority Service (CPS) extended coverage for Haier appliances is designed to pick up where the 1-year manufacturer warranty leaves off, providing protection against eligible mechanical and electrical failures for multiple additional years. With CPS True Extended, coverage begins after the original Haier warranty expires and can run up to 5 more years, meaning many customers end up with 6 years of total protection from the purchase date. For customers who want immediate long-term coverage or a cash-back option, the CPS 50% Back plan provides a 5-year term from day one, overlapping with the OEM coverage and offering a 50% refund if unused. CPS also offers SND card coverage for open-box, used, or scratch-and-dent Haier appliances, which starts on day 31 and can be extended further with a True Extended plan.

Retailers integrate these options into their sales process by presenting the right coverage at the right time—True Extended for new units, SND cards for discounted or non-new inventory, and 50% Back for customers seeking extra value. CPS manages all claims and service coordination, so retailers can focus on selling and customer relationships while capturing additional profit and supporting customers through the full ownership cycle.

Core Program Components for Haier Appliances

What Retailers Can Expect

• Coverage options for new, open-box, or used Haier appliances
• Flexible program selection to match the product and customer
• Dealer retains profit and can service claims if desired
• All claims and service logistics handled by CPS
• Attachment rate and profit per sale typically increase when multiple coverage types are offered (CPS dealer benchmark: 10–25% higher revenue on open-box/SND inventory, up to 25% increase in warranty penetration when programs are bundled)

What does CPS cover and not cover for Haier appliances?

CPS coverage is built around protecting functional, critical components from mechanical and electrical failures after the Haier manufacturer warranty ends. Cosmetic, consumable, accidental, and external/environmental issues are not covered.

What Does CPS Cover?

• Mechanical and electrical failures (motors, compressors, control boards, sensors)
• Parts and labor for covered in-home repairs
• Service coordination and claims management through CPS
• Replacement or reimbursement when repair is not economical
• Food spoilage benefit up to $250 for covered refrigerators/freezers
• Coverage available for new, open-box, scratch-and-dent, and used Haier appliances (with proper program selection)

What Is Not Covered by CPS?

• Cosmetic damage (scratches, dents, chips, rust, paint issues)
• Non-functional parts (handles, shelves, knobs, trim, racks)
• Consumables and wear items (filters, bulbs, batteries, belts, gaskets)
• Accidental damage (drops, impact, misuse, neglect, improper installation)
• Environmental/external damage (flood, fire, storm, power surges)
• Pre-existing problems or manufacturer recall issues

How does the Consumer Priority Service (CPS) claims process work for Haier appliance coverage?

A claim is triggered when a Haier appliance stops working due to a covered failure after the manufacturer warranty ends. Customers initiate a claim by contacting CPS through phone, web chat, portal, text, Facebook, or email—using whichever channel is most convenient.

CPS reviews the claim, verifies eligibility, and coordinates service by assigning the job to the dealer (if they service) or a qualified technician. CPS manages all communication, repair authorization, and follow-up, reducing the workload on the retailer and ensuring the customer receives a guided, reliable experience from claim to resolution.

How can customers, dealers, and service centers contact CPS for support?

CPS is easy to reach and offers multiple support options for customers, dealers, and service centers. No matter the need, there’s always a way to get help quickly.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS coverage for Haier appliances compare to manufacturer warranties and standard extended warranty plans?

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced partner—Consumer Priority Service (CPS) has operated since 1990, providing long-term reliability for appliance retailers
• Covers over 75 million products and 60 million customers, reflecting deep operational expertise across the industry
• Pays out $450M+ in claims annually and maintains a national network of 50,000+ servicers, supporting large-scale warranty programs
• Trusted by more than 10,000 retail partners nationwide, from independent stores to multi-location operations
• Supports both independent and factory-authorized repair networks, ensuring service quality across all product types
• Offers dedicated U.S.-based support teams and long-term retailer relationships, making onboarding and support smooth
• Provides flexible warranty and protection plans across 60+ product categories with an A rating from the BBB

CPS Extended Coverage for Haier Appliances FAQ

How can appliance retailers get started with CPS coverage for Haier appliances?

CPS extended coverage for Haier appliances is designed for appliance retailers who want to offer long-term protection beyond the manufacturer’s 1-year warranty, support more inventory types, and drive higher warranty revenue. With options for new, open-box, and used Haier units, the program is flexible and easy to implement, helping stores of all sizes expand their protection plan offerings and improve customer satisfaction.

Retailers interested in adding CPS coverage can reach out for tailored onboarding, training, and program setup. Whether a store is looking to roll out True Extended, 50% Back, or SND card programs, the CPS team provides the support needed to integrate coverage into existing sales processes and start generating additional profit quickly.

CPS is here to help

Consumer Priority Service (CPS) is built to work with any retailer setup—whether you’re running a single location or managing multiple stores. For tailored guidance on adding CPS coverage for Haier appliances, just reach out and the CPS team will help you get started quickly.