Date Created: June, 2026

TLDR

Yes, commercial appliance and equipment dealers can add extended warranties to their Shopify or BigCommerce stores. This allows dealers to offer protection plans during the online shopping experience, increasing both revenue and average order value while supporting customers who rely on uptime. Consumer Priority Service (CPS) offers integrated solutions that help commercial dealers attach coverage to every eligible sale—CPS program data shows warranty upsells can add 8%–18% to AOV and boost profit without changing your existing workflow.

CPS COMMERCIAL EQUIPMENT WARRANTY PROGRAM

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CPS Commercial Equipment
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CPS Commercial Appliance Dealer Warranties

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How do warranty offers perform on Shopify and BigCommerce for commercial equipment dealers?

Warranty offers on Shopify and BigCommerce consistently drive incremental revenue for commercial appliance and equipment dealers when they are visible on product pages and during checkout. Dealers using embedded protection plan offers see higher attachment rates and stronger conversion compared to email follow-ups or post-purchase pitches.

Based on CPS dealer data, presenting protection plans on the product page increases attachment rates by 15%–35% versus cart-only or delayed offers. This matters for commercial equipment because most business customers make their decision before checkout, and downtime risk is fresh in their minds.

For commercial equipment dealers, the best results come from combining product page and checkout offers with CPS’s integrated apps, ensuring every customer sees coverage options before completing their purchase. This method drives additional gross profit with no inventory, aligns with real business buying behavior, and keeps the process simple for both the dealer and the customer.

What makes adding extended warranties to Shopify or BigCommerce stores challenging for commercial appliance and equipment dealers?

Many commercial appliance and equipment dealers run into friction when adding extended warranties to their Shopify or BigCommerce stores because commercial buyers expect fast answers, full catalog coverage, and real-time service support. Coordinating warranty offers across multiple product types, ensuring the right plans show up on the right equipment, and managing claims for high-usage commercial environments all create operational complexity. This challenge is amplified when dealers have mixed inventory, custom workflows, or need to support multi-location business customers, so getting warranty integration right is about more than just turning on an app—it’s about supporting business-critical uptime and keeping the revenue opportunity consistent.

• Coordinating warranty coverage across diverse commercial equipment categories—Dealers often sell refrigeration, cooking, laundry, and vending equipment, each with unique coverage needs and eligibility rules.
• Ensuring real-time offer accuracy—Product catalogs change frequently, and warranty offers must match the correct equipment SKUs and terms to avoid confusion or missed revenue.
• Managing claims and service expectations for business customers—Commercial operators expect fast resolution, on-site service, and consistent support; slow or unclear claims processes can damage dealer relationships.
• Supporting multi-location or high-volume accounts—Dealers may need to standardize warranty offers and service workflows across different stores or enterprise customers, which adds complexity to integration and administration.
• Balancing online and offline sales channels—Many commercial dealers sell both online and through traditional sales teams, requiring warranty programs that work seamlessly across all platforms.
• Addressing operational downtime risk—Commercial buyers prioritize uptime, so warranty programs must deliver clear service timelines and reduce revenue loss from equipment failures.

How do experienced commercial appliance and equipment dealers maximize warranty revenue and minimize operational headaches with online integrations?

Experienced commercial appliance and equipment dealers maximize warranty revenue on Shopify and BigCommerce by making coverage part of the normal equipment selection process, not an afterthought. They use apps that automatically map protection plans to eligible products, ensure warranty offers are clearly visible on product pages and at checkout, and keep the process simple for both staff and buyers. In practice, top-performing dealers also track attachment rates, adjust pricing to fit their business model, and rely on reliable claims and service coordination to prevent operational bottlenecks after the sale.

How does CPS solve this for commercial appliance and equipment dealers?

Many commercial appliance and equipment dealers get bogged down by manual warranty workflows, inconsistent offer placement, and slow claims handling, especially when uptime is critical for their customers. Consumer Priority Service (CPS) solves this by providing integrated apps for Shopify and BigCommerce that connect coverage to every eligible piece of equipment with just a few clicks.

With CPS, dealers can boost profit per sale—CPS program data shows protection plans can make up 10–25% of equipment gross profit—while keeping control over pricing, service, and claims. The system supports instant onboarding, flexible integration (from simple CSV uploads to full automation), and dealer-first claims handling that prioritizes uptime and operational continuity for commercial buyers.

Consumer Priority Service (CPS) gives commercial appliance and equipment dealers a streamlined system to monetize warranty revenue and simplify coverage administration through their Shopify or BigCommerce stores.

• Monetizes every equipment transaction with no inventory or service bottlenecks
• Scales across multi-location operations and supports both online and offline sales channels
• Improves service consistency and claims response for high-urgency business customers
• Keeps warranty program administration simple and tailored to the dealer’s needs

What does CPS coverage include for commercial appliance and equipment dealers?

What types of commercial equipment does CPS cover?

• Restaurant and foodservice equipment: ovens, fryers, steamers, grills, prep tables
• Commercial refrigeration: walk-ins, reach-ins, merchandisers, ice machines
• Laundry equipment: commercial washers, dryers, stack units
• Vending machines and unattended retail equipment
• HVAC and mechanical systems for business environments
• Other revenue-generating commercial appliances and equipment

What failures and components are included under CPS coverage?

• Mechanical failures: compressor, motor, pump, drive system, fan, heating element
• Electrical failures: control board, relay, sensors, power supply, internal wiring
• Functional components required for operation in commercial use
• Parts and labor for covered repairs performed on-site when needed
• Product replacement or dealer-coordinated solution if repair is not feasible

What types of commercial use environments are eligible for coverage?

• Restaurants, bars, quick-service, and foodservice operations
• Laundromats, multi-family, and commercial laundry operations
• Convenience stores, grocery, and multi-location retail
• Hospitality, property management, and institutional environments
• Facilities and multi-unit commercial businesses

What is not covered under CPS commercial equipment protection plans?

• Cosmetic damage: scratches, dents, paint issues, rust that do not affect function
• Consumable and maintenance items: filters, bulbs, gaskets, belts, hoses
• Accessory or non-functional parts: handles, knobs, decorative trim, shelving
• Accidental, environmental, or misuse-related damage: flood, fire, improper operation
• Installation and infrastructure issues: electrical, plumbing, or building faults
• Pre-existing conditions or failures before coverage began

Who is Consumer Priority Service (CPS) and how do they support commercial appliance and equipment dealers?

• Established and experienced partner—Consumer Priority Service (CPS) has been supporting dealers and commercial operations since 1990, providing long-term reliability across the industry.
• Large-scale service—CPS has covered over 75 million products for more than 60 million customers, reflecting deep operational experience with commercial and residential equipment.
• Robust claims and support infrastructure—With $450M+ in claims paid annually and 50,000+ service providers nationwide, CPS can handle high-volume commercial service needs.
• Extensive dealer network—CPS works with over 10,000 retail and commercial partners, including independent dealers, eCommerce sellers, and multi-location operators.
• Nationwide and factory-authorized repair capabilities—Dealers benefit from both independent and factory-authorized networks for servicing commercial-grade equipment in the field.
• U.S.-based support and strong dealer relationships—CPS provides dedicated onboarding, ongoing account management, and real customer service from U.S.-based teams.
• Flexible across 60+ product categories—Dealers can offer protection for a wide range of commercial appliances and equipment, adapting coverage to their full inventory mix.

Commercial Appliance & Equipment Warranty FAQ

How can commercial appliance and equipment dealers move forward with the right warranty solution?

At the end of the day, commercial appliance and equipment dealers want to drive profit and support business customers without adding complexity or service headaches. Consumer Priority Service (CPS) delivers exactly that—flexible integrations, real human support, and proven programs that work for every dealer setup, from independent storefronts to national eCommerce operations.

You can start simple or build into full automation as your needs grow. CPS handles onboarding, staff training, claims, and service so you can focus on selling equipment, supporting your customers, and capturing more revenue from every transaction.

CPS is here to help you

Consumer Priority Service (CPS) already works with commercial appliance and equipment dealers of every size and setup. If you want to see how CPS can fit your business, just reach out to the team—they’ll walk you through the options and help you get started quickly.