Date Created: June, 2026

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TLDR

Maytag manufacturer warranty is 1 year; extended coverage from CPS begins after that period.

Maytag appliances include a 1-year manufacturer warranty. CPS True Extended coverage starts after this year and can extend protection up to 6 years in total. CPS also offers a 5-year 50% Back plan (overlapping with the OEM warranty) and SND cards for open box or scratch-and-dent inventory. Appliance retailers can use these options to provide long-term protection and generate additional revenue.

Maytag appliances typically come with a 1-year manufacturer warranty, and extended coverage from Consumer Priority Service (CPS) begins as soon as the OEM warranty expires. CPS True Extended plans can add up to 5 additional years, providing a total of up to 6 years of coverage for qualifying new Maytag products. CPS also offers a 5-year 50% Back plan that runs from the purchase date, and SND cards for open box or scratch-and-dent appliances. This structure gives appliance retailers flexible protection options across new, open box, and used Maytag inventory, while offering revenue opportunities beyond the standard warranty period.

How long can extended coverage last for Maytag appliances?

CPS True Extended coverage for Maytag appliances can last up to 5 years beyond the manufacturer warranty, resulting in a total of up to 6 years of protection.

Because the Maytag factory warranty is 1 year, the CPS True Extended plan starts in year 2 and can continue through year 6. CPS also offers a 5-year 50% Back plan that begins at purchase (overlapping with the OEM), and a 1-year SND card for open box or scratch-and-dent items. These options allow retailers to match coverage to the product and customer, creating additional revenue streams and better meeting real-world ownership timelines. CPS dealer observations show that offering both post-OEM and concurrent coverage helps maximize warranty attachment rates and retailer profit.

Coverage Option	When Coverage Starts	Total Coverage for Maytag
Maytag Manufacturer Warranty	At purchase	1 year
Generic Extended Warranty (Overlaps OEM)	At purchase	5 years total (years 1–5)
CPS True Extended	After OEM ends (Year 2)	Up to 6 years total (1-year OEM + 5-year CPS)
CPS 50% Back	At purchase (overlaps OEM)	5 years total (years 1–5, 50% refund if unused)
CPS SND Card (Open Box/Used)	Day 31 after purchase	1 year (can extend with True Extended)

Why do appliance retailers offer CPS extended coverage for Maytag appliances?

Many appliance retailers offer CPS extended coverage for Maytag appliances because it allows them to add long-term protection beyond the standard 1-year manufacturer warranty while generating additional revenue per sale. By using CPS True Extended, 50% Back, and SND card options, retailers can match different coverage structures to new, open box, or scratch-and-dent inventory. This flexibility helps retailers improve customer satisfaction, maximize warranty attachment rates, and grow profit margins without adding complexity to their sales process. Retailers also benefit from CPS managing claims and service, allowing them to focus on sales and customer relationships.

• Generates additional profit on every Maytag appliance sale by offering coverage options beyond the standard warranty
• Allows retailers to protect both new and open box/scratch-and-dent Maytag appliances, increasing total attachment rate
• CPS True Extended begins after the 1-year OEM warranty, reducing coverage gaps and providing long-term protection
• CPS 50% Back delivers a 5-year plan with a refund incentive, appealing to customers who want flexibility
• SND cards enable warranty sales on inventory that usually isn’t covered, monetizing more of the product mix
• CPS manages claims, service, and support, reducing administrative workload for the retailer

How do appliance retailers typically use CPS extended coverage on Maytag appliances?

In practice, many appliance retailers use CPS extended coverage to offer protection that fits the full ownership cycle of Maytag appliances. Most stores present CPS True Extended plans on new Maytag sales to extend coverage up to year six, while using 50% Back plans for customers who want a refund option if they don’t use their coverage. For open box or scratch-and-dent Maytag models, retailers attach SND cards to provide immediate warranty coverage, often converting otherwise uncovered inventory into profit. According to CPS dealer data, stores that consistently offer these options on every eligible transaction see higher attachment rates and stronger overall warranty revenue.

How does CPS extended coverage for Maytag appliances work?

Consumer Priority Service (CPS) offers extended coverage options for Maytag appliances that begin after the manufacturer warranty expires or work alongside it, depending on the plan selected. For new Maytag appliances, CPS True Extended coverage starts in year 2, right after the 1-year OEM warranty ends, and can extend protection up to five more years—resulting in up to six years of total coverage. The 50% Back plan is a 5-year protection plan that starts at purchase and overlaps with the OEM warranty; if unused, it refunds 50% of the plan cost. For open box, scratch-and-dent, or used Maytag inventory, the SND card provides 1 year of coverage starting after the first 30 days, with the option to add True Extended for even longer protection.

Retailers use these options to match coverage to the product and customer, maximize warranty sales, and ensure customers have access to long-term support. CPS handles claims administration, service coordination, and customer support, freeing up retailers to focus on sales and customer relationships. According to CPS retailer feedback, stores that offer multiple coverage timelines (post-OEM, concurrent, and SND) see stronger warranty penetration and improved margin recovery on all types of Maytag inventory.

Key Features of CPS Extended Coverage for Maytag Appliances

• True Extended Coverage – Begins after the 1-year Maytag OEM warranty, extending protection up to 5 additional years (up to 6 years total).
• 50% Back Plan – Starts at purchase, provides 5 years of coverage overlapping with the OEM warranty, and offers a 50% refund if no claims are made.
• SND Card – Offers 1 year of coverage for open box, scratch-and-dent, or qualifying used Maytag appliances, starting on day 31 after purchase; can be combined with True Extended for longer protection.
• Service Administration – CPS manages claims, coordinates repairs, and provides customer support, reducing retailer workload.
• Dealer Revenue Control – Retailers set MSRP for most plans and retain service revenue when servicing their own customers.

Coverage Timeline Example

Year	OEM Warranty	CPS True Extended	CPS 50% Back
1	Active	Pending	Active
2	Expired	Active	Active
3	Expired	Active	Active
4	Expired	Active	Active
5	Expired	Active	Active
6	Expired	Active (if 5-year plan selected)	Expired

What does CPS cover for Maytag appliances, and what is excluded?

CPS Extended Warranties for Maytag appliances are designed to cover major mechanical and electrical failures that occur during normal residential use after the manufacturer warranty ends. Coverage details, eligibility, and exclusions are tailored to the type of plan (True Extended, 50% Back, or SND card), but the fundamentals remain consistent across CPS protection plans.

What Does CPS Cover?

• Mechanical and electrical failures after the Maytag OEM warranty expires
• Functional parts critical to operation (e.g., compressors, motors, control boards, pumps)
• Parts and labor for covered repairs
• Service coordination, including in-home repairs when applicable
• Replacement or reimbursement (dealer-assisted) if the appliance can’t be repaired
• Food spoilage benefit up to $250 for covered refrigerator or freezer failures

What Is Not Covered by CPS?

• Cosmetic damage (scratches, dents, rust, paint, or appearance-only issues)
• Non-functional parts (handles, knobs, shelves, trim, racks)
• Consumable or wear-and-tear items (water filters, air filters, bulbs, belts, batteries, gaskets)
• Accidental damage, misuse, or abuse (drops, physical impact, improper use)
• Environmental, water, fire, or natural disaster damage (including flooding and storm events)
• Failures caused by improper installation, lack of maintenance, or pre-existing issues

How does the CPS claims process work for Maytag appliance coverage?

A claim is triggered when a covered Maytag appliance experiences a mechanical or electrical failure during the CPS coverage period. Customers can initiate a claim by contacting CPS via phone, web chat, online portal, text, Facebook chat, or email.

Once a claim is submitted, CPS verifies eligibility and coordinates the repair process. CPS assigns a qualified service provider (or the selling dealer, if they handle service), manages scheduling, and oversees the repair or replacement if needed. This hands-off approach for retailers means CPS handles the administrative workload and communication throughout the claim, providing a streamlined experience for both the customer and the dealer.

Step	What Happens
Claim Initiation	Customer contacts CPS to report the issue and start the claim
Claim Review	CPS verifies coverage eligibility and confirms the problem details
Service Coordination	CPS assigns a technician or gives the dealer first right to repair
Repair or Replacement	Appliance is repaired or replaced per CPS plan guidelines
Resolution	Claim is completed and customer is updated on the outcome

How can customers, dealers, and service centers contact CPS for support?

Consumer Priority Service is easy to reach and supports multiple contact options for claims, service, and account support. Whether you’re a customer, dealer, or service center, CPS provides fast, accessible help through phone, web, portal, and messaging channels.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS extended coverage for Maytag appliances compare to manufacturer warranty and traditional protection plans?

Feature	Maytag Manufacturer Warranty	Traditional Protection Plan	CPS (Consumer Priority Service)
Coverage Start	At purchase	At purchase (usually overlaps OEM)	After OEM warranty ends (True Extended) or at purchase (50% Back/SND)
Total Coverage Duration	1 year	Typically 5 years total (years 1–5)	Up to 6 years total for Maytag (1-year OEM + 5-year True Extended)
Open Box/Scratch & Dent Eligibility	Not covered	Rarely covered	Covered with SND Card and True Extended
Claims Handling	Manufacturer handles during OEM period	Provider or retailer handles, varies by plan	CPS manages claims, service, and customer support directly
Refund Option	No	Rare	Available with 50% Back plan if unused
Revenue Opportunity for Retailer	None	Set by plan, usually lower dealer control	Retailer controls MSRP for most plans, keeps additional profit

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced provider – Consumer Priority Service (CPS) has supported appliance retailers since 1990, offering long-term stability and industry expertise
• Large-scale customer and product coverage – CPS covers over 75 million products for more than 60 million customers, providing proven experience that retailers can rely on
• Robust claims and service infrastructure – With over $450 million in claims paid annually and a network of 50,000+ servicers nationwide, CPS is built to handle warranty volume at scale
• Extensive retail partnerships – CPS works with more than 10,000 dealers and appliance stores across the U.S., from independents to regional chains
• Nationwide and factory-authorized service – CPS supports repairs through both independent and factory-authorized networks, ensuring flexible coverage and faster resolution
• U.S.-based support and long-term relationships – Retailers benefit from dedicated U.S.-based onboarding, support, and account management teams
• Broad category coverage – CPS warranties support over 60 product categories, enabling retailers to offer protection across a wide range of inventory

CPS Maytag Appliance Coverage FAQ

When does CPS True Extended coverage start for Maytag appliances?

• CPS True Extended coverage begins immediately after the 1-year Maytag manufacturer warranty ends.

How many total years can I offer coverage on a new Maytag appliance?

• Retailers can offer up to 6 years of total coverage (1-year OEM + up to 5-year CPS True Extended).

Does CPS 50% Back coverage overlap with the Maytag manufacturer warranty?

• Yes, the 50% Back plan starts at purchase, overlaps with OEM coverage, and provides 5 years of coverage from the purchase date.

Can open box or scratch-and-dent Maytag appliances be covered?

• Yes, CPS offers SND cards that provide 1 year of coverage for open box and scratch-and-dent inventory, with the option to add True Extended.

Do customers get a refund if they don’t use their CPS 50% Back plan?

• Yes, 50% of the plan cost is refunded if no claims are made during the 5-year coverage term.

Who handles claims for CPS-covered Maytag appliances?

• CPS manages claims administration, service coordination, and customer communication for all covered appliances.

Are there exclusions to CPS coverage on Maytag appliances?

• Yes, CPS does not cover cosmetic damage, non-functional parts, consumables, accidental damage, misuse, or environmental events.

What is the main difference between CPS True Extended and generic extended warranties?

• CPS True Extended starts after the OEM warranty expires, while generic plans often overlap with the OEM period.

Can CPS coverage be sold after the original purchase?

• Yes, retailers can use CPS Post-Sale Marketing to offer coverage to customers who declined at the point of sale.

Does CPS allow dealers to service their own warranty claims?

• Yes, CPS gives dealers the first right to repair, allowing them to retain service revenue if they choose.

How does the SND card work for Maytag appliances?

• The SND card provides 1 year of coverage for open box or used Maytag appliances; True Extended can be added for longer protection.

Are Maytag laundry appliances and refrigerators eligible for the same CPS coverage?

• Yes, the same CPS plans can be offered across Maytag laundry, refrigeration, cooking, and dishwasher categories.

What support does CPS provide to retailers?

• CPS provides onboarding, training, marketing materials, and ongoing account management to help retailers implement and sell coverage effectively.

How does CPS help retailers maximize warranty attachment rates?

• By offering multiple coverage timelines and plans, CPS helps retailers match protection to customer needs, increasing attachment and revenue.

Can CPS coverage be bundled into financing or payment plans?

• Yes, CPS warranties can be included in financing, which often increases acceptance rates and average order value.

How can appliance retailers get started with CPS extended coverage for Maytag appliances?

CPS extended coverage for Maytag appliances allows retailers to offer protection that goes beyond the 1-year manufacturer warranty, creating additional revenue and a better customer experience. With options for new, open box, scratch-and-dent, and used inventory, CPS makes it easy for retailers to match coverage to every sale, maximize warranty attachment, and simplify service administration.

Appliance retailers interested in CPS True Extended, 50% Back, or SND card programs can get started quickly with onboarding and support from the CPS dealer team. Whether you operate a single store or a multi-location chain, CPS offers training and resources to help you implement and grow your warranty revenue.

Contact Method	Details
Email	dealers@cpscentral.com
Phone	(800) 905-0445

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CPS is here to help you

Consumer Priority Service (CPS) is built to work with retailers of any size or setup, from independent appliance shops to large regional chains. If you’re looking to add or optimize extended coverage for Maytag appliances, reach out to the CPS team for a tailored approach that fits your business.