How is this different than the manufacturer’s warranty?

A manufacturer’s warranty usually offers limited coverage for a limited time, with parts and labor carrying separate lengths of coverage. For example, a common manufacturer warranty of a television might cover a consumer for one full year on parts defects but only 90 days on the high cost of labor involved to change those parts.

Consumer Priority Service warranties provide comprehensive, long term, even length coverage. This means that should your product fail within your warranty coverage time frame, both parts and labor costs are covered.