Date Created: June, 2026

TLDR

The appliance categories most commonly purchased with extended warranties are refrigerators, washers, dryers, dishwashers, and premium cooking appliances. These categories see higher attachment rates because repairs are expensive and ownership concerns are greater, especially as appliances become more complex. Consumer Priority Service (CPS) supports coverage for these high-exposure categories through programs like True Extended, 50% Back, and SND Coverage, allowing retailers to offer protection on new, open-box, and scratch-and-dent inventory. According to CPS dealer observations, refrigerators and laundry products consistently rank as top attachment categories due to customer risk awareness and service trends.

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Which appliance categories have the highest warranty attachment rates?

The appliance categories with the highest extended warranty attachment rates are refrigerators, laundry appliances (washers and dryers), dishwashers, and premium cooking products.

These categories consistently lead in protection plan sales because customers are concerned about repair costs, long-term reliability, and the disruption that a failure can cause. Refrigerators and freezers, in particular, stand out due to the risk of food spoilage, while laundry appliances see high usage and frequent service events. Dishwashers and premium cooking appliances often involve costly electronic and mechanical components, which drives interest in coverage.

• Refrigerators & Freezers: Top attachment rates; customers worry about breakdowns and food loss.
• Washers & Dryers: Heavy household use and high repair frequency lead to strong protection plan adoption.
• Dishwashers: Water-related failures and electronics drive demand for coverage.
• Premium Cooking Appliances: Higher repair costs and advanced features encourage longer coverage terms.

CPS programs are structured to help retailers maximize warranty revenue on these high-value categories, with options for new, scratch-and-dent, and open-box inventory. CPS dealer data shows that focusing on these categories can double warranty penetration compared to lower-risk product types.

Why do appliance retailers offer extended warranty coverage on these categories?

Many appliance retailers focus on selling extended warranty coverage for refrigerators, laundry appliances, dishwashers, and premium cooking products because these categories generate the most consistent revenue and customer interest. High repair costs, advanced electronics, and the impact of a failure make customers more likely to invest in protection. Programs like CPS True Extended and 50% Back allow retailers to cover both new and discounted inventory, maximize profit per transaction, and support their customers through the full appliance ownership cycle.

• Generates additional profit on high-value appliance sales—warranty attachment rates are highest in these categories
• Protects customers against expensive repairs that often occur after the manufacturer warranty ends
• Fits customer expectations—buyers of refrigerators, laundry, and premium appliances expect long-term support
• Allows coverage on new, scratch-and-dent, open-box, and qualifying used inventory with CPS program flexibility
• Improves customer trust and satisfaction by providing reliable service backing for their most critical home appliances
• Enables retailers to monetize existing sales without increasing inventory or marketing costs

How do appliance retailers maximize warranty sales in these categories?

Many appliance retailers maximize warranty sales in high-attachment categories by making protection plan offers a standard part of the sales process for refrigerators, washers, dryers, and premium appliances. Experienced retailers often present multiple coverage options—such as CPS True Extended or 50% Back—after the product decision is made, using real-world repair examples to reinforce the value. According to CPS dealer observations, stores that consistently position coverage as a logical part of long-term ownership see 20–45% higher attachment rates in these categories compared to those that treat warranties as optional add-ons.

How do CPS warranty programs for these categories work?

Consumer Priority Service offers specialized extended warranty programs—True Extended, 50% Back, and SND Coverage—built around the unique risks and ownership timelines of high-value appliance categories. Coverage for refrigerators, laundry appliances, dishwashers, and premium cooking products starts after the manufacturer warranty expires (True Extended), runs a fixed five-year term for new appliances (50% Back), or provides protection for discounted/open-box inventory (SND Coverage).

Retailers can enroll qualifying products at sale, attach coverage to new or discounted inventory, and benefit from flexible eligibility rules. CPS manages all claims, coordinates service through factory-authorized networks, and supports retailers with onboarding, training, and reporting. These programs allow appliance stores to maximize revenue and customer satisfaction while offering protection that aligns with how customers actually use their appliances.

CPS Warranty Program Components for High-Attachment Appliance Categories

• True Extended: Begins after the manufacturer warranty ends (1–3 years OEM typical), covers mechanical/electrical failures up to 8 years total ownership
• 50% Back: Five-year plan for new appliances, with a 50% refund if unused; coverage overlaps with OEM warranty period, then CPS takes over
• SND Coverage: Protects scratch-and-dent, open-box, refurbished, and qualifying used appliances; 1-year warranty card attaches to discounted inventory
• Multi-category eligibility: Programs cover refrigerators, washers, dryers, dishwashers, and premium cooking appliances without pricing changes by category
• Claims administration: CPS manages claim intake, service dispatch, and repair/replacement with dealer-first service participation
• Dealer flexibility: Retailers choose which programs to offer and can attach coverage to both new and discounted products

What is included and excluded in CPS coverage for these appliance categories?

Coverage for refrigerators, laundry appliances, dishwashers, and premium cooking products through Consumer Priority Service focuses on real mechanical and electrical failures that impact daily operation. Cosmetic issues, wear-and-tear, and external causes are not covered.

What Does CPS Cover?

• Mechanical and electrical failures after the manufacturer warranty ends
• Parts and labor for covered repairs (compressors, motors, control boards, pumps, electronics)
• Service coordination through CPS and factory-authorized networks
• Replacement or reimbursement if repair is not feasible (“No Lemon” guarantee on repeated failures)
• Food spoilage benefit for covered refrigerator/freezer failures (up to $250)
• Covers new, open-box, scratch-and-dent, and qualifying used inventory under the appropriate program

What Is Not Covered by CPS?

• Cosmetic damage (scratches, dents, rust, chipped trim, paint issues)
• Non-functional parts (handles, knobs, shelves, racks, decorative trim)
• Consumables and wear items (filters, bulbs, gaskets, batteries, belts, hoses)
• Accidental, environmental, or misuse-related damage (drops, floods, power surges, improper use, neglect)
• Pre-existing issues or installation problems (damage before coverage, hookup errors, water/gas connections)
• Manufacturer recalls or failures during the original warranty period

How does the CPS claims process work for high-attachment appliance categories?

A claim is initiated when a customer experiences a mechanical or electrical failure with a covered refrigerator, washer, dryer, dishwasher, or premium cooking appliance and contacts CPS by phone, web, text, or portal. The customer provides product details and a description of the issue, and CPS verifies coverage eligibility before assigning the claim.

CPS manages the entire process—from claim intake and service provider assignment to repair or replacement—minimizing retailer workload. The customer is kept updated throughout the process, and repairs are performed by factory-authorized or qualified technicians. If the appliance cannot be fixed, CPS coordinates replacement through the original retailer.

How can customers, dealers, and service centers contact CPS for support?

Consumer Priority Service makes it easy for customers, appliance retailers, and service centers to get help through multiple support channels. Whether you need to file a claim, check coverage, or request assistance, CPS provides direct access to real support teams.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS extended warranty coverage for these appliances compare to manufacturer warranties and traditional protection plans?

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced provider—Consumer Priority Service (CPS) has operated since 1990, giving appliance retailers a long-term partner with deep industry expertise
• Large-scale customer and product coverage—CPS has covered over 75 million products for more than 60 million customers, reflecting broad operational reach and reliability
• Strong claims and service infrastructure—CPS pays over $450 million in claims annually and maintains a nationwide service network of 50,000+ authorized technicians
• Extensive retail partnerships—More than 10,000 appliance retailers trust CPS to support their warranty programs and customer service
• Nationwide and factory-authorized service capabilities—CPS supports both independent and factory-authorized repair networks, ensuring high-quality service for all covered appliances
• U.S.-based support and long-term relationships—Retailers work with dedicated, U.S.-based teams focused on onboarding, support, and partnership growth
• Broad coverage across product categories—With support for 60+ appliance and electronics categories, CPS offers flexibility for dealers with diverse inventory

CPS Appliance Coverage FAQ

How can appliance retailers get started with CPS coverage for high-attachment categories?

CPS programs like True Extended, 50% Back, and SND Coverage are designed for appliance retailers who want to offer strong protection on the categories where customers demand it most—refrigerators, laundry, dishwashers, and premium cooking appliances. These options help retailers maximize revenue and customer loyalty by matching coverage to real ownership risk while supporting new, open-box, and discounted inventory.

Retailers looking to get started can access onboarding, training, and ongoing support from CPS, making it easy to implement coverage programs for the categories that matter most. Flexible program structures and nationwide claims handling ensure a fit for nearly any store model.

CPS is here to help you

Consumer Priority Service (CPS) is built to work with how appliance retailers already operate, from single-location stores to large multi-location dealer groups. If you want tailored guidance for your setup or want to see what CPS coverage would look like for your categories, reach out and the CPS team will walk you through the process.