Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices.

TLDR

Most major appliance brands—including Whirlpool, GE, LG, Samsung, Frigidaire, KitchenAid, Maytag, Bosch, Electrolux, Amana, Haier, Danby, Sharp, and Summit—provide a standard 1-year manufacturer warranty on new appliances. This warranty covers defects in materials and workmanship, but protection ends after year one for most brands. Consumer Priority Service (CPS) lets retailers offer extended coverage that starts after the OEM warranty expires (True Extended), runs concurrently for a total of 5 years (50% Back), or covers open-box and scratch-and-dent inventory with SND cards. Retailers use these options to increase revenue, protect customers after the OEM period, and cover inventory not eligible for standard warranties. According to CPS dealer data, these programs help stores maximize profit on every appliance sale, especially as repair costs and ownership timelines increase.

Which appliance brands have a 1-year manufacturer warranty, and how do CPS coverage options extend protection?

Most appliance brands on the U.S. market provide a 1-year manufacturer warranty for new products. This includes brands like Whirlpool, GE Appliances, LG, Samsung, Frigidaire, KitchenAid, Maytag, Bosch, Electrolux, Amana, Haier, Danby, Sharp, and Summit. After the manufacturer warranty expires, customers face full repair costs unless extended coverage is purchased. Consumer Priority Service (CPS) helps retailers cover this gap in three distinct ways:

• True Extended – Begins after the manufacturer warranty ends, providing up to 5 additional years of coverage for a total of up to 6 years on a 1-year OEM brand. Coverage includes parts, labor, and added benefits like food loss and laundry credits. Dealers can offer this on new, open-box, scratch-and-dent, refurbished, and used inventory when eligible.
• 50% Back – Runs alongside the manufacturer warranty for a total of 5 years from purchase date, with a 50% refund if unused. This model is popular with customers who want money back if they never claim, and must be sold at MSRP.
• SND / Refurb / Open Box Card – Covers open-box, scratch-and-dent, refurbished, or used appliances that do not have OEM coverage. This is a 1-year plan with a $99 deductible, and can be paired with True Extended for additional years of protection.

Retailers benefit by capturing warranty revenue across all inventory types, extending coverage beyond the short OEM window, and offering protection that matches real-world ownership timelines. CPS dealer observations show that providing options for both new and discounted inventory increases attachment rates and average order value, while also improving customer confidence at the point of sale.

This table covers the most common brands with standard 1-year coverage. CPS True Extended can be layered on any of these, while the SND Card program lets retailers protect open-box, scratch-and-dent, refurbished, and used inventory. By offering flexible options, retailers can protect nearly every product on the floor, which, according to CPS retailer trends, directly increases warranty penetration and profit margins.

Why do appliance retailers offer CPS coverage options for brands with a 1-year manufacturer warranty?

Many appliance retailers offer CPS coverage on brands with a 1-year manufacturer warranty because it allows them to provide real protection beyond the short OEM window and capture additional profit on every sale. By extending coverage with True Extended, 50% Back, and SND programs, dealers can monetize nearly every appliance, including open-box and discounted inventory, while giving customers a better ownership experience. According to CPS dealer observations, stores that consistently offer these options see higher attachment rates, improved gross profit, and greater customer confidence—especially as repair costs, electronics complexity, and ownership timelines continue to rise.

• Increased profit per sale – CPS coverage creates a new revenue stream on every eligible appliance, regardless of inventory type.
• Extended protection beyond the OEM window – True Extended begins after the manufacturer warranty ends, covering years 2-6 for most major brands.
• Coverage for open-box, scratch-and-dent, and used appliances – The SND Card program lets retailers monetize discounted inventory that usually lacks protection options.
• Higher attachment rates and customer trust – Retailers offering multiple coverage options see stronger adoption and improved customer confidence when purchasing.
• Flexible implementation – CPS programs fit both manual and automated workflows, making it easy for dealers of any size to participate.
• Simplified claims process – CPS manages claims administration and service logistics, reducing retailer workload and improving the customer experience.

How do appliance retailers typically use CPS coverage options for brands with a 1-year manufacturer warranty?

Many appliance retailers use CPS coverage to extend protection on every eligible appliance, not just new-in-box units. In practice, experienced retailers offer True Extended on all new sales, add the 50% Back option for customers who prefer money-back coverage, and use SND Cards to cover open-box, scratch-and-dent, and refurbished appliances. According to CPS dealer feedback, stores that present these options after the customer commits to the product see much higher attachment rates and more consistent warranty revenue. Retailers also incorporate coverage offers into financing packages, which, based on CPS program data, increases both acceptance and overall transaction value.

How does CPS coverage work for brands with a 1-year manufacturer warranty?

Consumer Priority Service (CPS) coverage for 1-year OEM brands is designed to bridge the gap that occurs after the manufacturer warranty expires. For new appliances, CPS True Extended kicks in the day after the OEM warranty ends—typically covering years 2 through 6, depending on the plan purchased. The 50% Back option provides a 5-year total coverage window from the purchase date, overlapping with the OEM warranty and offering a partial refund if unused. For open-box, scratch-and-dent, refurbished, or used appliances with no OEM coverage, the SND Card program starts coverage on day 31 after sale and can also be paired with True Extended for additional years.

Retailers can offer these CPS programs in-store, online, or as part of financing packages. Claims are managed by CPS, reducing dealer workload and protecting the customer experience. Because these plans are compatible with a wide range of inventory types, stores can monetize more of their floor and offer genuine long-term protection—even on products that would otherwise be unprotected after year one. CPS dealer observations consistently show that offering these options increases average order value and overall profitability.

Program Components for CPS Coverage on 1-Year OEM Brands

Workflow Highlights

• Retailers can attach coverage to nearly every appliance on the floor, regardless of inventory type
• Claims are handled by CPS, not the retailer
• Coverage can be included in financing, increasing attachment rates and average order value
• Flexible implementation: manual entry, dealer portal, API, ecommerce integrations
• Dealer retains service opportunities if desired, or CPS coordinates repairs through a national network

Operational Insights

• CPS dealer data shows that stores offering multiple coverage options see up to 25-40% higher attachment rates compared to those with limited offerings
• Open-box, scratch-and-dent, and used inventory coverage drives an additional 12-28% warranty revenue for participating retailers

What does CPS coverage include and exclude for 1-year OEM appliance brands?

Consumer Priority Service (CPS) coverage for these brands is focused on real mechanical and electrical failures that impact appliance function after the short OEM warranty ends. This section clarifies exactly what is and isn’t included, so retailers can set accurate expectations with customers.

What Does CPS Cover?

• Mechanical and electrical failures (motors, compressors, pumps, control boards, sensors, fans)
• Parts and labor for covered repairs
• In-home service coordination through CPS
• Food loss credit (up to $250 for covered freezer failures)
• Laundry credit (up to $50 for covered washer/dryer failures)
• Delivery, haul-away, and reinstall credits (up to $75 each, if needed for covered repairs)
• Appliance replacement if repair is not feasible under the “no lemon” provision

What Is Not Covered by CPS?

• Cosmetic issues (scratches, dents, chips, rust, stains, cracked trim, paint damage)
• Non-functional or accessory parts (handles, knobs, racks, shelves, glass trays, decorative panels)
• Consumable and maintenance items (filters, bulbs, batteries, belts, gaskets, hoses)
• Accidental damage (drops, impact, misuse, moving damage)
• Environmental or external damage (water, flood, fire, storm, power surges, earthquakes)
• Failures caused by improper installation, neglect, or lack of maintenance
• Rust, corrosion, and pre-existing conditions
• Manufacturer recalls or issues under OEM warranty period

How does the CPS claims process work for appliance brands with a 1-year manufacturer warranty?

A claim begins when a customer experiences a covered failure and contacts CPS by phone, web, portal, text, Facebook, or email. The customer provides product and issue details, and CPS reviews coverage eligibility and warranty status.

CPS then coordinates service—either with the original selling dealer (if they service their own claims) or through a qualified technician in their nationwide network. CPS manages the repair or replacement process, updates the customer, and confirms completion, minimizing retailer workload and keeping the process straightforward.

How can customers, dealers, and service centers contact CPS for support?

Consumer Priority Service makes it easy to reach their team for claims, support, or general questions. Multiple channels are available for different needs, all backed by a US-based team that values fast, clear communication.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS coverage for 1-year OEM appliance brands compare to manufacturer warranties and traditional protection plans?

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced provider – Consumer Priority Service (CPS) has been operating since 1990, offering retailers a stable and proven partner for appliance protection.
• Large-scale customer and product coverage – CPS covers over 75 million products and supports more than 60 million customers, demonstrating deep expertise across the appliance industry.
• Strong claims and service infrastructure – With $450 million+ in claims paid annually and a network of 50,000+ servicers, CPS is equipped to handle high-volume, nationwide warranty programs.
• Extensive retail partnerships – Over 10,000 retail partners work with CPS, from independent appliance stores to large chains, reflecting broad dealer trust.
• Nationwide and factory-authorized service capabilities – CPS supports both independent and factory-authorized repair networks, ensuring reliable, accessible service for every product category.
• U.S.-based support and long-term relationships – Retailers benefit from dedicated, U.S.-based onboarding and support teams focused on ongoing partnership and performance.
• Broad warranty coverage – CPS supports protection plans across 60+ product categories, giving retailers flexibility across their entire inventory.

CPS Coverage for 1-Year OEM Appliance Brands FAQ

• Which appliance brands offer a 1-year manufacturer warranty?
  Most major brands—including Whirlpool, GE, LG, Samsung, Frigidaire, KitchenAid, Maytag, Bosch, Electrolux, Amana, Haier, Danby, Sharp, and Summit—provide a 1-year warranty on new appliances.
• How long does CPS True Extended coverage last for these brands?
  CPS True Extended can provide up to 5 additional years of coverage after the OEM warranty, for a total of up to 6 years.
• Does CPS 50% Back coverage overlap with the manufacturer warranty?
  Yes, 50% Back runs concurrently with the OEM warranty for a total of 5 years from purchase, with CPS taking over after the OEM period ends.
• Can CPS cover open-box or scratch-and-dent appliances?
  Yes, the SND Card program allows coverage for open-box, scratch-and-dent, refurbished, and used appliances when eligible.
• What does CPS coverage include beyond the OEM period?
  CPS covers mechanical and electrical failures, parts and labor, in-home service, and may include food loss, laundry credit, and replacement if repair isn’t feasible.
• How does the claims process work with CPS?
  Claims are filed directly with CPS via phone, web, text, or portal; CPS manages the service, repair, or replacement and keeps the dealer informed.
• Can dealers set their own pricing for CPS coverage?
  Yes, most CPS programs allow dealers to control warranty pricing and margin, except for the 50% Back plan which must be sold at MSRP.
• Does CPS coverage start before or after the OEM warranty?
  True Extended starts after the OEM warranty ends; 50% Back starts at purchase and overlaps with OEM coverage; SND Card starts on day 31 after sale.
• What types of failures are not covered by CPS?
  Cosmetic damage, consumable parts, accidental damage, misuse, environmental events, and installation issues are not covered.
• Is there a deductible for CPS coverage?
  Most True Extended and 50% Back plans have no deductible; the SND Card program for open-box/refurbished has a $99 deductible.
• How do retailers offer CPS coverage to customers?
  Coverage can be offered in-store, online, as part of financing, or included in product bundles—CPS supports both manual and automated workflows.
• Does CPS provide training or onboarding for dealers?
  Yes, CPS offers onboarding support, training, sales materials, and ongoing dealer assistance for implementation and program management.
• Can CPS coverage be combined with manufacturer promotions?
  Yes, as long as the coverage terms do not overlap and eligibility criteria are met.
• How does CPS help retailers increase profit?
  CPS coverage options let retailers monetize nearly every appliance sale, including inventory not eligible for traditional warranties, increasing overall profit and attachment rates.
• Who handles service calls under CPS coverage?
  CPS manages all claims and service coordination, with dealers retaining first right of refusal if they have a service department.

How can appliance retailers get started with CPS coverage options for 1-year OEM brands?

CPS coverage options for 1-year OEM appliance brands are designed for retailers who want to offer real protection beyond standard manufacturer warranties, increase profit per sale, and protect all types of inventory. The flexibility of True Extended, 50% Back, and SND Card programs allows dealers of any size to expand their coverage offerings and simplify claims management through Consumer Priority Service. Retailers can get started quickly, with full onboarding, training, and support available from the CPS team to help integrate these programs into existing sales processes.

CPS is here to help

Consumer Priority Service (CPS) is built to work with how appliance retailers already operate, whether that’s a simple setup or a fully integrated system. If you want to see what this would look like for your store, the CPS team can walk through your setup and help you get everything in place quickly.