Date Created: June, 2026

TLDR or Quick Answer

Luxury appliance customers can receive up to 8 years of total coverage by combining the manufacturer warranty with a CPS True Extended plan. Most luxury brands provide a 2- or 3-year OEM warranty, and CPS True Extended adds up to 5 additional years after the manufacturer protection ends. CPS also offers a 5-year 50% Back plan that runs from the date of purchase, and 1-year coverage cards for open box, scratch-and-dent, and qualifying used luxury appliances. Appliance retailers use these options to deliver extended protection and maximize revenue opportunities on high-end sales, with CPS dealer data showing premium appliance buyers attach coverage more often than standard appliance buyers.

How many years of coverage does each luxury appliance brand qualify for?

Total coverage for luxury appliances depends on the brand’s OEM warranty plus the extension provided by CPS True Extended. Most luxury brands include 2 or 3 years of manufacturer coverage, but it varies by brand.

With CPS True Extended, coverage can extend up to 8 years in total on select models (3 years OEM + 5 years CPS). CPS 50% Back plans always total 5 years from the purchase date, overlapping with the OEM period. For open-box, scratch-and-dent, or used luxury appliances, a 1-year SND card is available, and True Extended can be added on top if eligible.

See the table below for a brand-by-brand breakdown of OEM warranty length, standard 5-year plan, and CPS True Extended maximum coverage timeline.

Why do appliance retailers offer extended coverage on luxury appliances through CPS?

Many appliance retailers choose to offer extended coverage on luxury appliances with Consumer Priority Service because it gives them the ability to provide longer protection than the manufacturer warranty alone, while maximizing revenue from high-ticket sales. CPS True Extended plans allow stores to offer up to 8 years of coverage on select luxury brands, which meets the expectations of premium buyers who want the best ownership experience. Retailers also benefit from flexible options for open-box and used inventory, claims administration handled by CPS, and the ability to attach coverage to in-store or ecommerce transactions. This flexibility and revenue potential are key reasons retailers include CPS coverage in their sales strategy for luxury appliances.

• Creates additional profit per luxury appliance sale—CPS plans are high-margin and attachable to every qualifying transaction
• Enables dealers to offer the longest total coverage timeline available—up to 8 years on select luxury brands with True Extended
• Provides flexible coverage for new, open-box, scratch-and-dent, and used luxury inventory, expanding revenue opportunities
• Streamlines claims administration—CPS handles claim intake, service coordination, and communication
• Strengthens customer confidence and satisfaction—premium buyers expect long-term protection and support
• Supports both in-store and ecommerce workflows, making it easy to offer protection wherever luxury appliances are sold

How do appliance retailers typically use CPS extended coverage for luxury appliances?

A common observation among retailers is that CPS extended coverage attaches most often to premium refrigerator, cooking, and built-in appliance sales, where buyers expect long-term protection and are willing to invest in it. Successful stores present CPS True Extended coverage after the product decision, offer multiple term options, and use 1-year SND cards to monetize open-box or scratch-and-dent luxury inventory. Many retailers also bundle coverage into financing packages or ecommerce checkout flows to increase attachment rates, as premium appliance buyers respond well to ownership-focused protection conversations. CPS dealer data shows that luxury appliance customers purchase protection plans at significantly higher rates than standard appliance buyers.

How does CPS extended coverage for luxury appliances work?

Consumer Priority Service offers appliance retailers several ways to extend coverage on luxury appliances: True Extended plans, 50% Back plans, and SND cards for open-box, scratch-and-dent, or used inventory. CPS True Extended coverage begins after the manufacturer warranty expires, extending coverage for up to 5 additional years—depending on the OEM warranty, this creates up to 8 years of total protection on select brands. The 50% Back plan always totals 5 years from the date of purchase, overlapping with the OEM warranty and offering a partial refund if unused. SND cards provide 1 year of coverage for open-box or used luxury appliances, and can be stacked with True Extended for longer-term protection when eligible.

Retailers can attach these CPS coverage options at the point of sale, post-sale (through CPS outreach), or as bundled offers in-store and online. CPS manages claims administration, coordinates repairs through factory-authorized or qualified servicers, and allows dealers to retain service revenue if they service their own customers. This structure gives retailers flexible tools to maximize profit on high-value appliance sales, cover more inventory, and meet the expectations of luxury buyers seeking extended protection.

Core CPS Luxury Appliance Coverage Workflow

Key Features

• Coverage for mechanical and electrical failures (compressors, motors, boards, sensors, etc.)
• Claims handled by CPS, with dealer first right to service
• Options for food loss, laundry credit, removal/reinstall, and unlimited claims
• All plans exclude cosmetic, consumable, accidental, and environmental damage

Revenue Observations

• Luxury appliance protection plans generate 20%-45% higher attachment rates than standard appliances
• Offering coverage on open-box and SND luxury inventory increases inventory turn and margin recovery
• Bundling coverage with financing or ecommerce checkout increases acceptance rates by 15%-30%

What does CPS extended coverage actually cover (and not cover) for luxury appliances?

Consumer Priority Service coverage on luxury appliances is designed to protect against real-world mechanical and electrical failures after the manufacturer warranty ends. It’s not meant for cosmetic, accidental, or environmental issues. Here’s a practical breakdown for appliance retailers:

What Does CPS Cover?

• Mechanical and electrical failures (compressors, motors, control boards, sensors)
• Parts and labor for covered repairs
• Service coordination and claims administration by CPS
• Food loss reimbursement (up to $250 on covered freezer failures)
• Coverage for new, open-box, scratch-and-dent, and eligible used luxury appliances
• Replacement or settlement if repair is not feasible (per plan terms)

What Is Not Covered by CPS?

• Cosmetic damage (scratches, dents, chipped trim, rust, stains, paint)
• Non-functional parts (handles, knobs, shelves, decorative trim, glass panels)
• Consumables and wear items (filters, bulbs, belts, gaskets, batteries)
• Accidental, environmental, or misuse-related issues (drops, floods, fire, improper use)
• Pre-existing problems or manufacturer recall issues
• Installation, removal, or home infrastructure problems (plumbing, gas, electrical hookup)

How does the CPS claims process work for luxury appliance coverage?

When a customer needs service on a luxury appliance covered by CPS, they can file a claim by phone, web, text, or portal. CPS verifies eligibility, confirms the issue, and coordinates the service or repair through a qualified servicer—often factory-authorized for luxury brands.

CPS handles all the claim administration, keeping the process smooth for both the customer and the retailer. If the retailer services their own claims, they retain the service revenue; if not, CPS assigns a qualified technician. Once the issue is resolved—either by repair or replacement—the claim is closed, and all communication is handled by CPS.

How can customers, dealers, and service centers contact CPS for support?

Consumer Priority Service makes it easy to get help with claims, coverage questions, or account support. Multiple contact methods are available for customers, dealers, and service providers nationwide.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS extended coverage for luxury appliances compare to manufacturer warranties and traditional protection plans?

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced provider—Consumer Priority Service (CPS) has operated since 1990, giving appliance retailers a proven, long-term partner for extended coverage
• Large-scale customer and product coverage—CPS has covered over 75 million products for 60 million+ customers, reflecting deep operational experience
• Robust claims and service infrastructure—Over $450M in claims paid annually, with a nationwide network of 50,000+ servicers handling high-volume programs
• Broad retail partnerships—CPS works with 10,000+ retail partners ranging from independent stores to national chains
• Nationwide and factory-authorized service—CPS supports both local and factory-authorized repair networks for reliable coverage
• U.S.-based support and relationship focus—Retailers benefit from dedicated, U.S.-based onboarding, support, and account management teams
• Flexible coverage across 60+ product categories—CPS supports protection plans for luxury appliances and many other high-value products

CPS Luxury Appliance Coverage FAQ

How can appliance retailers get started with CPS extended coverage for luxury appliances?

CPS extended coverage programs for luxury appliances are designed for appliance retailers looking to maximize long-term protection options for high-end sales. The program supports flexible coverage timelines, eligibility for new and open-box inventory, and claims administration—making it easy for stores to offer the level of protection premium buyers expect while generating additional profit.

Retailers interested in learning more or getting started with CPS can access onboarding support, training, and customized program setup to match their sales process and inventory mix. CPS works with dealers of all sizes, from single-location stores to multi-location and ecommerce operations.

CPS is here to help you

Consumer Priority Service (CPS) is built to support appliance retailers working with luxury inventory—whether you need simple coverage options, expanded eligibility, or tailored onboarding. If you want to see what extended coverage could look like for your store, the CPS dealer team can help you set up your program and start generating revenue right away.