Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices.

TLDR

Yes, you can sell extended warranties on brands like Speed Queen that have longer manufacturer warranties. Consumer Priority Service True Extended plans begin after the OEM warranty expires, so your customer gets additional years of protection after the factory coverage ends. CPS simply stacks extra years on top, rather than replacing or overlapping the manufacturer warranty. This approach lets appliance retailers offer long-term protection, boost revenue, and keep coverage consistent across brands with different OEM terms. According to CPS retailer data, offering post-OEM coverage is one of the best ways to increase warranty attachment rates on premium appliances.

How does CPS True Extended coverage work for brands with long OEM warranties?

CPS True Extended coverage begins only after the manufacturer’s warranty ends, no matter how long that OEM warranty lasts. For premium brands like Speed Queen, which typically come with a 3-year manufacturer warranty, CPS will start its coverage in year 4 and can extend up to 5 additional years, giving customers up to 8 years total protection from the purchase date.

This structure means the retailer never sells overlapping coverage—CPS simply adds more years after the factory warranty is finished. That makes it easy to present a consistent protection option whether the manufacturer warranty is 1, 2, or 3 years. Many appliance retailers prefer this model because it maximizes long-term attachment rates and creates additional profit on high-quality products that customers expect to last.

What benefits does offering CPS True Extended coverage provide appliance retailers?

Appliance retailers use CPS True Extended coverage to offer protection that begins only after the manufacturer warranty ends, which allows them to create a clear, value-driven offer for customers—especially with premium brands like Speed Queen. This approach eliminates coverage overlap, maximizes customer value, and supports long-term ownership for appliances expected to last. Dealers benefit from increased warranty attachment rates, additional profit per sale, and the ability to present a consistent protection option regardless of the factory warranty length. According to CPS dealer observations, stacking extended coverage after OEM terms is a proven way to improve both customer satisfaction and store profitability.

• Creates additional profit by extending protection after the OEM warranty ends—especially valuable on high-quality brands like Speed Queen
• Lets retailers stack coverage for up to 8 years total, without overlapping or replacing the manufacturer warranty
• Provides a consistent, easy-to-explain offer across brands with different factory warranty lengths
• Improves customer satisfaction by supporting long-term appliance ownership and simplifying repair support
• Increases warranty attachment rates on premium products, according to CPS dealer benchmarks
• Simplifies eligibility and sales training for the sales team—CPS handles claims and administration after the OEM warranty expires

How do appliance retailers typically incorporate CPS True Extended coverage for brands with long manufacturer warranties?

Many appliance retailers present CPS True Extended coverage as an extension of the factory warranty, especially on brands like Speed Queen with longer OEM terms. Retailers usually explain that CPS coverage begins only after the manufacturer warranty ends, which helps customers see the value of added years of protection. In practice, the most successful dealers offer the same True Extended structure on every qualifying appliance, regardless of the OEM warranty length, so staff can confidently present consistent options and maximize attachment rates on premium and standard brands alike.

How does CPS True Extended coverage work for brands with long manufacturer warranties?

CPS True Extended is designed to add years of coverage after the factory warranty ends, not replace or overlap with it. For brands like Speed Queen, which typically have a 3-year manufacturer warranty, CPS coverage starts in year 4 and can extend up to 5 additional years—offering customers as much as 8 years total protection from the original purchase date.

Retailers simply select the term length they want to offer, and CPS handles claims administration, service coordination, and customer support throughout the coverage period. This approach makes it easy for appliance stores to present a unified warranty option across all brands, regardless of how long the original manufacturer warranty lasts.

• No overlap with OEM warranty—coverage always starts after factory term
• Simple to present—consistent offer for all qualifying appliances
• Flexible—retailers choose which term lengths to offer
• Nationwide, factory-authorized service network through CPS

What does CPS cover under True Extended plans for brands like Speed Queen?

CPS True Extended coverage is designed to protect against real-world mechanical and electrical failures that occur after the manufacturer warranty ends—especially important on long-lasting brands. The plan does not cover cosmetic, consumable, or accidental issues. Here’s a quick breakdown:

What Does CPS Cover?

• Mechanical and electrical failures that occur after the OEM warranty expires
• Parts and labor for covered repairs, including key components like motors, control boards, and pumps
• In-home service calls coordinated by CPS
• Replacement or reimbursement if repairs are not feasible
• Food spoilage benefit (for refrigerators/freezers) and laundry credit (for washers/dryers) in select plans

What Is Not Covered by CPS?

• Cosmetic damage (scratches, dents, rust, finish issues)
• Non-functional parts (handles, knobs, shelves, trim)
• Consumable or wear items (filters, bulbs, batteries, gaskets)
• Accidental damage, misuse, or neglect
• Environmental damage (flood, fire, storms) and manufacturer recalls

How does the CPS claims process work for extended warranties on brands like Speed Queen?

When a customer experiences a covered appliance failure after the manufacturer warranty ends, they simply contact CPS using phone, web portal, chat, text, or email to start a claim. The customer provides product details and a description of the issue—no need to go through the manufacturer once the OEM warranty has expired.

CPS reviews the claim, confirms eligibility, and coordinates service using a qualified technician or the selling dealer if the retailer services their own claims. CPS manages the repair, communication, and resolution from start to finish, so the retailer is not responsible for claims administration but can stay involved when desired.

How can customers, dealers, and service centers contact CPS for support?

Consumer Priority Service makes it easy to get support through multiple channels—whether you’re a customer, appliance retailer, or service provider. CPS offers phone, chat, portal, text, and email support to ensure claims and questions are handled quickly.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS True Extended coverage compare to manufacturer warranties and traditional protection plans?

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced provider—Consumer Priority Service (CPS) has operated since 1990, giving appliance retailers a long-term, stable partner
• Large-scale customer and product coverage—CPS warranties have protected over 75 million products for more than 60 million customers, showing broad expertise across categories
• Robust claims and service infrastructure—with $450M+ in claims paid annually and 50,000+ servicers nationwide, CPS can support high-volume retailers and national chains
• Extensive retail partnerships—CPS works with over 10,000 retail partners, from independent shops to large multi-location appliance dealers
• Nationwide and factory-authorized repair network—CPS supports both independent and factory-authorized repair, ensuring service quality on all covered products
• U.S.-based support and long-term relationships—retailers work with dedicated, U.S.-based teams focused on onboarding, training, and support
• Broad coverage across categories—CPS warranties are available for 60+ product categories, giving retailers flexibility across their full appliance inventory

CPS True Extended FAQ

How can appliance retailers get started with CPS True Extended coverage for brands like Speed Queen?

CPS True Extended is designed for appliance retailers who want to stack years of protection after the manufacturer warranty, especially on premium brands like Speed Queen with longer OEM coverage. This approach gives retailers a simple, consistent way to offer long-term protection, increase attachment rates, and create new revenue opportunities while supporting customers throughout the entire ownership cycle.

Retailers interested in adding CPS True Extended can get started with flexible onboarding, in-store and online sales options, and full support from the CPS team. Whether you’re a single-location shop or a multi-store operation, Consumer Priority Service helps you integrate post-OEM coverage into your protection plan lineup quickly and easily.

CPS is here to help you

Consumer Priority Service (CPS) works for appliance retailers of all sizes, whether you need simple manual options or want to integrate post-OEM coverage into your process. For tailored guidance on how this fits with your store or to get started, just reach out to the CPS dealer team—they’ll walk you through the setup and help you optimize your program.