Date Created: June, 2026

TLDR

The Consumer Priority Service (CPS) BigCommerce warranty app is a plug-and-play integration that enables appliance retailers to sell extended protection plans directly through their BigCommerce storefront. The app displays warranty offers on eligible product pages and at checkout, allowing customers to add coverage during the normal purchasing process. CPS automates order processing, handles all claims administration, and coordinates repairs using factory-authorized service networks where possible. This creates an additional revenue stream for retailers while streamlining warranty management and improving the customer experience. According to CPS dealer observations, automated warranty presentation through ecommerce platforms can increase online warranty attachment rates by 10–25%.

How do appliance retailers use the CPS BigCommerce warranty app in real-world operations?

Most appliance retailers use the CPS BigCommerce warranty app to automatically present extended protection options to customers at critical points in the online buying journey. By integrating the app, retailers enable warranty offers on eligible product pages and again at checkout, making it easy for customers to add coverage with a single click. The entire process is managed through the app, so sales teams and store owners don’t need to manually process orders or handle claims. In practice, retailers often see improved average order value and higher attachment rates compared to manual or offline warranty sales. CPS dealer feedback consistently shows that automating warranty presentation within the ecommerce experience not only increases profit per sale but also reduces operational complexity for the store.

• Warranty offers appear on eligible product detail pages—customers see the option before adding to cart
• Coverage options are available again at checkout for customers who skipped protection earlier
• Warranty sales are processed automatically—no extra order entry needed
• CPS manages all claims, customer support, and service coordination after the sale
• Retailers retain visibility into warranty sales and program performance through the CPS portal

What benefits does the CPS BigCommerce warranty app provide to appliance retailers?

Appliance retailers use the CPS BigCommerce warranty app because it makes it easy to generate additional revenue on every eligible sale without adding operational complexity. By automating warranty offers within the online shopping and checkout experience, stores increase attachment rates and average order value while giving customers a seamless path to protect their purchases. CPS manages all claims, service, and support—including factory-authorized repairs where available—so retailers don’t have to build their own warranty infrastructure or handle follow-up. This streamlined approach helps stores maximize profitability and deliver a more complete ownership experience for their customers.

• Creates an incremental profit stream—retailers earn extra margin on every eligible online sale without stocking inventory
• Automates warranty presentation—protection plans are shown on product pages and at checkout, increasing attachment rates by 10–25% according to CPS dealer data
• Reduces manual processing—order entry and administration are handled automatically through the app and CPS platform
• Streamlines claims and service—CPS manages all customer support, claims processing, and coordinates repairs using factory-authorized service networks when available
• Scales with store growth—works for small independent retailers and large multi-location operations
• Improves customer experience—customers can add coverage easily during checkout and receive direct support from CPS throughout the ownership cycle

How do appliance retailers actually use the CPS BigCommerce warranty app in practice?

Many appliance retailers find that the CPS BigCommerce warranty app works best when it’s fully integrated into their online product pages and checkout process, allowing customers to see and add protection plans at the most natural points in the buying journey. Experienced retailers often monitor attachment rates and order performance through the CPS portal, using that insight to optimize product eligibility and maximize profit per sale. According to CPS program trends, stores that actively promote warranty options online consistently outperform those relying on manual warranty sales or post-purchase outreach.

How does the CPS BigCommerce warranty app actually work for appliance retailers?

The CPS BigCommerce warranty app is designed to help appliance retailers offer extended protection plans during the online shopping experience with minimal setup. After installing the app from the BigCommerce marketplace, retailers can automatically display warranty options on eligible product pages as well as at checkout. Customers add protection plans directly to their cart, and all warranty orders are processed in real time—no manual entry required.

Consumer Priority Service manages every aspect after the sale, including claims administration, customer support, and service coordination through factory-authorized networks whenever possible. Retailers have access to a portal for tracking warranty sales and program performance. This approach increases average order value, improves warranty penetration, and ensures customers receive high-quality repair service without extra work for the retailer.

Key Features of the CPS BigCommerce Warranty App

• Fast installation: Retailers add the CPS Extended Warranty Upsell App from the BigCommerce marketplace—setup is typically completed in about 2 minutes
• Product eligibility mapping: The app automatically maps eligible products to the right protection plan offers
• Warranty presentation: Protection plans are shown directly on product pages and again at checkout to maximize attachment rates
• Automated order processing: No manual order entry; warranty sales are handled in real time through the CPS platform
• Claims and service management: CPS handles all claim administration, customer support, and coordinates repairs with factory-authorized technicians when available
• Retailer portal access: Stores receive visibility into warranty sales, eligible products, and program performance
• Scalability: Works for single-store operations and large retailers with extensive product catalogs

What does CPS typically cover for appliance retailers using the BigCommerce warranty app?

Consumer Priority Service (CPS) provides coverage for mechanical and electrical failures that impact the function of an appliance after the manufacturer warranty ends. Coverage is focused on keeping the product performing as intended, while certain exclusions apply to avoidable, cosmetic, or wear-related issues.

What Does CPS Cover?

• Mechanical and electrical failures occurring after the OEM warranty period
• Parts and labor for covered repairs
• Repair coordination through CPS, including use of factory-authorized service networks when available
• Replacement or reimbursement if repair is not feasible
• Coverage options for new, open-box, scratch-and-dent, or qualifying used appliances (depending on program)
• Customer support and claims administration handled by CPS

What Is Not Covered by CPS?

• Cosmetic damage (scratches, dents, rust, paint, chipped finishes)
• Non-functional or accessory parts (handles, knobs, shelves, decorative trim)
• Consumable or wear-and-tear items (filters, bulbs, batteries, belts, gaskets)
• Accidental damage, misuse, or neglect (drops, improper use, insufficient maintenance)
• Environmental or external damage (flooding, fire, storm, power surge, installation issues)
• Pre-existing conditions or manufacturer recall issues

How does the CPS claims process work for BigCommerce warranty customers?

A claim is initiated when a customer experiences a covered failure and contacts Consumer Priority Service (CPS) using one of several available support channels. Customers can reach CPS by phone, web chat, portal, text, Facebook, or email to start the claims process and provide details about their issue.

CPS reviews the claim, verifies coverage, and coordinates service using factory-authorized technicians when available. The process is managed entirely by CPS—retailers are not responsible for handling claims, parts ordering, or repair logistics. This model reduces dealer workload and ensures a consistent, high-quality customer experience throughout the warranty period.

How can customers, dealers, and service centers contact CPS for support?

Consumer Priority Service (CPS) offers multiple, easy-to-access support channels for customers, appliance retailers, and service centers. Whether filing a claim, seeking program assistance, or requesting general help, CPS is accessible by phone, online portals, chat, text, and email.

Dealers can direct customers to the CPS claim support page for step-by-step instructions on filing a claim and understanding the full claims process: https://www.cpscentral.com/how-to-file-a-claim/

Customers

• Phone – (800) 905-0443
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Client Care Portal – https://client.cpscentral.com/
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cs@cpscentral.com

Dealers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Dealer Portal – https://app.cpscentral.com/dealer/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – dealers@cpscentral.com

Service Centers

• Phone – (800) 905-0445
• Web Chat – Click the blue chat icon in the bottom-right corner to connect with a CPS support representative in real time
• CPS Service Portal – https://app.cpscentral.com/provider/login.aspx
• Text – Send a text to (347) 621-7180
• Facebook Chat – http://m.me/ConsumerPriorityService
• Email – cpsservice@cpscentral.com

How does CPS BigCommerce warranty app compare to manufacturer warranties and traditional protection plans?

Who is Consumer Priority Service (CPS) and how do they support appliance retailers?

• Established and experienced partner—Consumer Priority Service (CPS) has been operating since 1990, giving retailers a trusted, stable warranty program provider
• Proven scale and reach—CPS has served over 60 million customers and covered more than 75 million products, showing deep operational expertise
• Robust claims and service network—Paying out over $450 million in claims annually and leveraging 50,000+ service providers nationwide, CPS is built to support high-volume, high-quality programs
• Extensive retail partnerships—Over 10,000 retail partners work with CPS, including independent stores and multi-location retailers
• Nationwide and factory-authorized repair infrastructure—CPS coordinates repairs through both independent and factory-authorized service networks, ensuring repairs meet manufacturer standards
• U.S.-based support and long-term relationships—Retailers have access to a dedicated, U.S.-based team for onboarding, support, and ongoing partnership
• Broad product coverage—CPS supports more than 60 product categories, providing flexibility across different retailer inventories and customer needs
• BBB A rating—CPS is recognized for trustworthy service and strong customer support, reinforcing retailer confidence in the program

CPS BigCommerce Warranty App FAQ

Frequently Asked Questions

• Can the CPS BigCommerce warranty app be installed on any BigCommerce store?
  Yes, the app can be added to most BigCommerce stores in about two minutes with no developer required.
• Does the app support multiple warranty terms and coverage options?
  Yes, retailers can offer a range of protection plans based on eligible product categories and price points determined by CPS.
• How are warranty offers shown to customers?
  Warranty options appear directly on eligible product detail pages and again at checkout for maximum visibility.
• Are warranty orders processed automatically?
  Yes, warranty sales are processed in real time within the CPS platform—no manual entry is needed.
• Who handles claims and service coordination?
  CPS manages all claim administration, customer support, and coordinates repairs using factory-authorized service networks when available.
• Can the app be used for open-box or scratch-and-dent appliances?
  Yes, qualifying open-box, scratch-and-dent, and used appliances can be covered under the right CPS program structure.
• How do retailers access warranty sales and program performance data?
  Retailers have access to a secure CPS portal where they can monitor sales activity and track program metrics.
• Is custom development required to use the app?
  No, the CPS BigCommerce app is plug-and-play and does not require custom coding or theme modifications.
• How does CPS determine which products are eligible for warranty offers?
  CPS works with the retailer to map eligible SKUs and set warranty offer rules based on product category and criteria.
• What happens if a customer needs to file a warranty claim?
  Customers contact CPS directly through phone, chat, portal, text, or email and CPS manages the entire claims process.
• Does the retailer have to handle customer support after the sale?
  No, all post-sale support and claims are handled by CPS, reducing workload for the retailer.
• Can the app scale for large product catalogs?
  Yes, the CPS BigCommerce app is designed to handle both small and large inventories, including multi-location retailers.
• Are repairs handled by factory-authorized technicians?
  When available, CPS coordinates repairs through factory-authorized service networks to ensure high-quality workmanship.
• How does the CPS app impact online warranty attachment rates?
  CPS dealer data shows that automated warranty presentation on product pages and at checkout increases attachment rates by 10–25% over manual workflows.
• How do appliance retailers get started with the CPS BigCommerce warranty app?
  Retailers can install the app from the BigCommerce marketplace and contact CPS for program setup, onboarding, and ongoing support.

How can appliance retailers get started with the CPS BigCommerce warranty app?

The CPS BigCommerce warranty app gives appliance retailers a simple way to offer extended protection plans and increase profit per online sale. By automating warranty presentation and order processing, Consumer Priority Service allows stores to scale their protection program, reduce manual work, and ensure customers receive high-quality support—including factory-authorized repairs when available.

Retailers interested in adding CPS warranties to their BigCommerce store can get started quickly with a two-minute app install and access onboarding, training, and ongoing support from the CPS team as needed.

CPS is here to help you

Consumer Priority Service (CPS) is built to support appliance retailers of all sizes and business models, from simple setups to fully integrated ecommerce operations. If you want to see how the CPS BigCommerce warranty app could work for your store, just reach out—our team can walk you through the options and get you set up quickly.