How do top-performing appliance retailers achieve higher warranty attachment rates?
Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR Top-performing appliance retailers drive higher warranty attachment rates by standardizing their sales process, training teams, and tracking performance. Presenting protection plans after…
What percentage of appliance sales should include a protection plan?
Date Created: June, 2026 TLDR Most appliance retailers should aim for 25–40% of appliance sales to include a protection plan. Top-performing stores regularly achieve 40% or higher, especially on premium, smart, or high-ticket appliances. Consumer Priority Service (CPS) helps retailers increase…
What is a good warranty attachment rate for an independent appliance retailer?
Date Created: June, 2026 TLDR A good warranty attachment rate for an independent appliance retailer is typically 25%-40%, with top-performing stores reaching 50% or more. Warranty attachment rate measures the percentage of appliance sales where a protection plan is sold. The most important driver…
What is the best way to train appliance salespeople to sell extended warranties?
Date Created: June, 2026 — This reflects current appliance warranty training and retail best practices. TLDR The best way to train appliance salespeople to sell extended warranties is to use a structured, ownership-focused approach with practical role-play and ongoing accountability. Training…
How do top-performing appliance retailers train employees to sell extended warranties?
Date Created: June, 2026 – This reflects current appliance warranty sales and dealer training best practices. TLDR Top-performing appliance retailers use structured, ongoing training to consistently sell extended warranties. They focus on profit, standardized scripts, real-world roleplay, and…
What is a healthy warranty revenue percentage for an appliance retailer?
Date Created: June, 2026 TLDR A healthy warranty revenue percentage for an appliance retailer is typically 15%–35% of total store gross profit. Top-performing appliance retailers generate 10%–25% additional gross profit from warranty sales, with above-average stores often seeing 15%–35% of total…
Can I bundle a warranty into the price of the appliance without itemizing it?
Date Created: June, 2026 TLDR Yes, you can bundle a warranty into the appliance price without itemizing it. This approach lets you offer added protection as part of the total sale price. Consumer Priority Service (CPS) allows dealers to include coverage this way as long as the warranty is…
How do warranty companies compete with manufacturer warranty upsells?
Date Created: June, 2026 TLDR Warranty companies compete with manufacturer warranty upsells by reaching customers earlier, presenting alternative protection options, and sharing revenue with dealers. Consumer Priority Service (CPS) Post-Sale Marketing contacts customers soon after purchase—often…
Can I make money on both the sale and the service side of warranties?
Date Created: June, 2026 TLDR Yes, appliance retailers can make money on both the sale and the service side of warranties. CPS lets dealers earn margin on every warranty sale and also generate revenue by servicing warranty claims if they have a service department. Consumer Priority Service…
What are common mistakes dealers make when switching warranty providers?
Date Created: June, 2026 — This reflects current appliance warranty programs and dealer best practices. TLDR What are common mistakes dealers make when switching warranty providers? Most dealers make mistakes like underestimating contract details, skipping sales team training, or not…