What is post-sale marketing and how does it benefit or hurt me as a dealer?
Date Created: June, 2026 TLDR Post-sale marketing is a way to recover missed warranty sales after the initial appliance transaction. It creates extra revenue by contacting customers who didn’t buy coverage at checkout, and with CPS, dealers share in the profit instead of losing out. Consumer…
How does Consumer Priority Service (CPS) help recover declined appliance warranty sales?
Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR How does CPS help recover declined appliance warranty sales? Consumer Priority Service (CPS) uses Post-Sale Marketing to contact customers who declined warranty coverage at checkout and…
Is there a way for a warranty company to follow up with my appliance customers after the sale?
Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR Yes – a warranty company can follow up with your appliance customers after the sale. This is called post-sale marketing (PSM), and it helps recover missed warranty sales opportunities.…