Older Indian couple reviewing appliance warranty options with a sales associate in a modern appliance showroom

How long after purchase can I sell an appliance warranty?

Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR You can sell an appliance warranty for most products up to about 90 days before the manufacturer's warranty expires. This extended window gives dealers plenty of time to capture missed…


Indian couple discussing appliance warranty options with a sales associate in a modern appliance showroom

Can I sell appliance warranties after the original sale?

Date Created: June, 2026 TLDR Yes, you can sell appliance warranties after the original sale if the manufacturer warranty is still active. The biggest benefit is recovering missed warranty revenue from customers who declined coverage at checkout. Consumer Priority Service (CPS) makes this…


Appliance sales associate discussing warranty options with a middle-aged couple in a modern showroom kitchen

Can I make money on both the sale and the service side of warranties?

Date Created: June, 2026 TLDR Yes, appliance retailers can make money on both the sale and the service side of warranties. CPS lets dealers earn margin on every warranty sale and also generate revenue by servicing warranty claims if they have a service department. Consumer Priority Service…


Appliance sales associate discussing warranty options with a middle-aged couple in a modern appliance showroom

How do dealers typically price appliance warranties?

Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR Dealers typically use keystone pricing or higher for appliance warranties. Most appliance retailers double the cost of the warranty (keystone) or set a higher markup, but there’s…


Appliance retailer discussing warranty pricing options with a customer in a modern showroom environment

Do warranty providers enforce pricing or MAP policies?

Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR Sometimes – It depends on the warranty provider and program. Most warranty providers set some pricing controls or MAP policies, but Consumer Priority Service (CPS) does not enforce strict…


Appliance sales associate helping a middle-aged couple choose a refrigerator in a bright modern showroom

How much can I mark up appliance warranties?

Date Created: June, 2026 TLDR Appliance retailers set their own markup for most CPS warranties. For CPS True Extended plans, dealers control the retail price and can set margins as high as they want, with suggested MSRP typically around double dealer cost. For the 50% Back program, CPS sets the…


Appliance sales associate handing a new washing machine delivery to a smiling middle-aged couple in a modern kitchen

Do warranty providers source replacement products through the dealer?

Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR Yes, most warranty providers source replacement products through the dealer when replacement is approved. This allows the original selling dealer to invoice the warranty provider and…


Homeowner discussing appliance warranty options with sales associate in a modern appliance showroom

Can I sell extended warranties on brands with long manufacturer warranties like Speed Queen?

Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR Yes – you can sell extended warranties on brands with long manufacturer warranties like Speed Queen. CPS True Extended coverage starts after the manufacturer warranty ends, stacking extra…


Couple examining a modern refrigerator in a bright appliance showroom with a sales associate explaining coverage options

How many total years of coverage can I offer on appliances?

Date Created: June, 2026 TLDR You can offer up to 8 years of total appliance coverage with CPS, depending on the original manufacturer warranty length. CPS True Extended plans begin after the manufacturer warranty expires and can add up to 5 additional years of protection. This structure allows…


couple discussing appliance warranty options with sales associate in modern appliance showroom

How is a true extended warranty different from standard warranty programs?

Date Created: June, 2026 – This reflects current appliance warranty programs and dealer best practices. TLDR A true extended warranty starts after the manufacturer warranty ends, not at the same time. This lets appliance retailers offer longer total coverage periods for customers. Consumer…